INDEPENDENT REDESIGN CONCEPT

Jigzaw Interiors

An independent visual-first redesign concept exploring how an interior design business could give completed spaces more room while guiding visitors towards a project conversation.

Sector
Interior design
Services
Website redesign, Portfolio structure, Visual direction, Lead-generation journey
Status
Independent redesign concept
Jigzaw Interiors independent visual-first website redesign concept
01

PROJECT OVERVIEW

A transparent exploration, not a client claim.

An independent visual-first redesign concept exploring how an interior design business could give completed spaces more room while guiding visitors towards a project conversation.

02

PROBLEM & PREVIOUS EXPERIENCE

Working only with public context.

The exploration was based only on public context and did not use a commissioned brief or private business information. The design question was how to balance an expressive portfolio with the practical information needed before an enquiry.

03

OUR STRATEGY

Structure before surface.

The proposed structure moves from visual positioning into selected work, services and a concise contact route. Each section has one job, reducing competition between portfolio imagery and explanatory content.

04

DESIGN & UX IMPROVEMENTS

A direction designed for practical use.

Editorial spacing, large project frames and a restrained interface keep attention on the interiors. Typography and transitions support the work rather than competing with it, with responsive layouts designed around natural image scaling.

05

MOBILE DESIGN

The priority survives the smaller screen.

The portfolio becomes a simple vertical story on smaller screens. Images retain useful proportions, typography stays readable and the project conversation remains available after visitors understand the work.

06

SEO IMPROVEMENTS

Search foundations built into the structure.

The concept uses semantic content order, descriptive image text and crawlable links between portfolio, services and contact. It demonstrates sound on-page foundations without claiming production rankings.

07

LEAD-GENERATION IMPROVEMENTS

A clearer route from interest to action.

A concise project route follows the portfolio and service explanation. This makes contact a natural continuation of the work rather than an intrusive overlay on visual content.

08

DEVELOPMENT & TECHNICAL WORK

Implementation shown without a production claim.

The concept was implemented as a responsive, functioning site with semantic content order, descriptive image text and accessible navigation. No production deployment for Jigzaw Interiors or access to its private systems is claimed.

09

FINAL RESULT

A completed concept deliverable.

The completed concept demonstrates a clearer visual and enquiry direction that can be inspected as a live website. It is evidence of Arkidis design exploration, not evidence of a commissioned client engagement or measured business outcome.

HAVE A VERIFIED BRIEF?

Let’s build the
real thing.

Start a project ↗